Quantcast
Viewing all articles
Browse latest Browse all 24273

Mary Meeker's Internet Trends

Image may be NSFW.
Clik here to view.
mary
I know many of you have been to one of my ‘State of the ICT Nation’ speeches over the last several millennia. I have to admit that I doubt if there has been one where I haven’t ‘nicked’ an idea, statistic or even a chart from Mary Meeker’s annual Internet TrendsReport. Last night she presented the latest version in Califonia and, yet again, kindly shared her 117 slide Powerpoint slide deck with us (and the world) So, all you data junkies can spend the rest of the day in deep joy. See Mary Meeker’s Slide deck.  

So what are the main ‘takes’ this year?

Internet use - 2.4billion internet users in 2012 – up 8% on 2011. That’s 34% of the world’s population. Main growth is China – up 42% with 564m Internet users. That’s 10x the UK population let alone UK internet users!

Google is still the #1 Internet property but, for obvious reasons, China’s TenCent and Baidu are climbing the rankings fast.

Mobile - 1.5b mobile subscribers – up 30% in a year.  Mobile is now responsible for 15% of all internet traffic. Already overtaken access from PCs. In the developing nations, search from mobiles has already overtaken that from any other source.

Data - We are creating huge amounts of data. Up 5x in 5 years to 2 zettabytes in 2011. Will grow to 8 zettabytes by 2015. And it’s mainly down to Photos>Video>Sound. Indeed, Meeker makes the point that wearable devices like Google Glass will just add exponentially to the data we produce. Indeed I can see the point where a baby born in the next few years has every second of its life recorded (maybe from many directions and sources). Again MImage may be NSFW.
Clik here to view.
Meeker
eeker has great stats on all this.

Tablets - Meeker says,‘just as we got used to smartphones as the new platform, along comes tablets’. Tablet usage growing 3x that of smartphones. Tablets surpassed both PCs and notebooks in Q4 2012. ‘Problem’ is that the leaders in tablets (Apple, Samsung, Amazon) are quite different to those in PCs (HP, Acer, Dell)

Wearable computing - And then along comes…Meeker says that the next few decades are all about wearable computing (I agree…) She references that MyFitnessPal is growing users by 200% per month. We reckon such fitness/health monitoring will lead the vanguard for wearable computing. We are less sure about Glasses…

Mind you Meeker also extends ‘wearables’ to ‘driveables’ and ‘flyables’.  All totally believable too!

Sharing - Meeker has a great chart about ‘sharing’. We, in the UK, are one of the most guarded nations when it comes to sharing stuff on line. The developing nations don’t have such concerns. And clearly youngsters don’t care either. Given that the future belongs to the young and the BRICs, we better accept that we are entering a world where everybody will share everything with everyone…

I’ve done my best to condense 117 slides for you. But I really do commend you to at least flick through the whole deck. Nectar from heaven for geeks like me!


Viewing all articles
Browse latest Browse all 24273

Trending Articles