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It’s official! If you are in IT – or can even spell it – you are a Cloud company. Or so it seems, judging by recent media headlines, bestowing that rather questionable ‘badge of honour’ on two rather unlikely candidates.
Yesterday’s news that AIM-listed hosting and domain name registration minnow, Iomart, had been listed as the world’s 22nd top ‘cloud provider’ – and No. 1 in the UK – by a US-based cloud blog frankly says more about the credibility of the blog than it does about Iomart. Fine company, sure, (see Iomart sweats more revenue and profit), but let’s get real.
And I still can’t believe today’s FT headline “C&W Worldwide in talks to buy cloud expert”. I thought they meant TechMarketView and was about to book my world cruise. But, no, this was the next instalment of the short-running saga of the mooted acquisition by Cable & Wireless of private equity-owned infrastructure and application services firm, 2e2 (see Will 2e2 get ‘cabled up’?). Again, we hold Terry Burt and his team in the highest esteem, but I’m not sure even he would class 2e2 as a ‘cloud expert’.
Anyway, it appears that merely writing this post qualifies us to be rebranded ‘TechMarketView – The Cloud Research Company’. So, offers over £100m only, please, to PO Box 183, Farnham. Now, where did I put my boat shoes?
